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Part 2 of 4: Retention

Part 2 of 4: Measuring Success During COVID

Client Retention in Fitness Businesses

In Part 2, iKizmet dives into Retention -including how to measure client retention as well as tangible steps you can take in your business to increase retention in this challenging economic climate.

Read more "Part 2 of 4: Retention"

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Part 1 of 4: Acquisition and the Lead-to-Purchase Funnel

Part 1 of 4: Measuring Success During COVID

Acquisition and the Lead-to-Purchase Cycle

COVID-19 has brought with it many challenges to personal lives and businesses; how do you know if your business is truly surviving? iKizmet is diving into 4 of the most important metrics that studio owners should monitor for business success -during COVID and beyond.

Read more "Part 1 of 4: Acquisition and the Lead-to-Purchase Funnel"

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Setting Up Outdoor Classes: The Ins and Outs of…

Setting Up Outdoor Classes:

The Ins and Outs of Outdoor Classes

As a studio owner, you may be faced with a second wave of closures. You've made the switch to virtual offerings to get by, but if your primary offerings were group classes, your clients may be itching to get back into a class-based atmosphere. Read on for the factors that you should consider when planning outdoor classes.

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Supporting Your Instructors and Staff During COVID-19

Supporting Your Instructors and Staff During Your Reopening

Tips for What Matters to Real Fitness Studio Staff Members

Your staff is the face of your studio and arguably one of the most important components of your fitness business.  iKizmet spoke with three different fitness studio staff to determine how leadership could best support them during in a reopening plan.

Read more "Supporting Your Instructors and Staff During COVID-19"