Understanding Your Sales & Marketing Funnel

Understanding Your Sales & Marketing Funnel

Check out our recently blog in the MINDBODY business section.  If you’re like most gym or studio owners, you’d love to be able to wave a magic wand and get new members walking in your front door. In reality, it isn’t that easy. If you’ve ever listened to a business...
5 Awesome (and Hilarious) Yoga Trends

5 Awesome (and Hilarious) Yoga Trends

You can’t miss it. Its all over the news and Facebook. Yoga is here and more recently the awesome and fun ways Yoga is being practiced. 1. Cat Yoga: The mewest exercise trend. They meow, kiss your face, and attack your ponytail. Cats have a magical way of making...
3 Ways to Know Your Clients & Improve Retention

3 Ways to Know Your Clients & Improve Retention

You run a growing studio. Every week new clients walk in the door from a variety of sources and marketing channels. You pour time, money, and energy into each of them–hoping they’ll be members for life. Despite your best efforts, people will cancel and some offers...
July 2017 Wellness News Roundup

July 2017 Wellness News Roundup

Welcome to our monthly news roundup, where we curate the best news, trends, apps, and information from around the fitness and wellness industry. Roam Fitness is putting full-service gyms in airports, and the fitness-for-travelers trend may grow according to the Boston...

Membership Metrics You Should Be Analyzing

When judging the health of your membership based fitness business, one of the most important metrics to keep a pulse on is, “Net Members.” Net Members is the true measure of how well your business and staff is executing the overall plan to build, strengthen and...